The Promotion & Partnership Service (PPS) was
established to enhance the brand equity of FIAP; and to develop partnership
with credible organisations for meaningful projects and activities. Some of the projects which PPS has undertaken in the recent
years include:
REFRESHING FIAP’S IMAGE
·
Updating the FIAP Brochure with a new concept
design and more interesting photos. ·
Redesigning the FIAP business cards,
certificates with a modern look.
PHOTOGRAPHY LIVE - DUBAI
In order to increase FIAP’S visibility, and to raise its
image internationally, made arrangements for FIAP to participate in the
Photography LIVE-Dubai 2017 which was held at The Arena Festival in Dubai from
4 to 6 May 2017. The event, billed as the largest photography event of its kind
in the Middle East, brings together the major brands in photography as well as
photograph education. It was also a good platform for FIAP to network with the
key players of the photography industry which would help pave the way for
future collaborations.
A collection of works on Nature was featured at the FIAP
Gallery in Photography Live-Dubai 2017. Two speakers from FIAP also took the
Centre Stage to speak during the event.
TAMRON PROJECT/BEIJING INTERNATIONAL PHOTO WEEK
PPS arranged for FIAP Auspices to be granted to the Tamron
Intangible Cultural Heritage Project which was launched in March 2015.It was a
meaningful initiative which deserves the support of FIAP, since intangible
cultural heritage is promoted by UNESCO in maintaining cultural diversity in
the face of growing globalization.
The Tamron Project, managed by Fengniao.com, was aimed at
promoting China’s intangible cultural heritage through photography. Selected
photographs from the Tamron Project were exhibited at the Beijing International
Photo Week which was launched on 24 October 2015.
